Category Archives: White Papers

Unlock the Power of Modern Data Science and Advanced Analytics for Competitive Advantage

Gartner predicts the number of connected devices (IoT) will reach $21 billion by 2020. That means the resulting Big Data including customer data is a goldmine and leading manufacturers are cashing in to increase revenue, personalize marketing, and improve the B2B customer experience.

In this white paper manufacturing leaders will learn:

  • How modern tools help overcome two of the toughest data challenges
  • How easy it can be to obtain real-time actionable insights on your own
  • The endless possibilities that modernizing legacy systems enables

Start transforming the explosion of Big Data and other disparate data sources into actionable intelligence by downloading your complimentary copy today.

Download White Paper

The Third Level of Customer Engagement in eBusiness/eCommerce


Forty-one percent of eBusiness & eCommerce customers are only somewhat engaged, according to a recent study by ISM, Inc.  Our findings indicate there is more work to be done to meet the ever-changing needs and preferences of the modern B2B customer.

Readers of this report will learn:

  • The complete findings from our study
  • Tips to increase B2B customer engagement
  • The top three issues B2B customers face when conducting eBusiness
  • The role of social, cloud, mobile, and analytics in B2B customer engagement

Also, check out our latest blog on the subject The Evolution of eBusiness

Download White Book